Pampered Chef Honored with Direct Promoting Affiliation’s Know-how Innovation Award for Desk, A First of Its Sort Digital Celebration Platform


ADDISON, Sick.–(BUSINESS WIRE)–Pampered Chef was lately honored by the U.S. Direct Promoting Affiliation (DSA) on the DSA Interact Annual Assembly in Boca Raton, FL with the Know-how and Innovation Award for its new digital platform, Desk. Desk is a digital get together platform that permits Pampered Chef consultants to host custom-made digital cooking events that ship a extremely visible, immersive expertise with content material designed to enhance a client’s mealtime journey. The interactive platform is a primary for the business, combining a digital kitchen expertise, social connection, dwell video engagement and a custom-made content material feed for an revolutionary, first-class digital expertise designed solely for Pampered Chef consultants and prospects.

“In the course of the pandemic, our consultants have been more and more utilizing quite a lot of third get together social platforms and digital instruments to interact their audiences nearly, however they needed their very own place to get together; a spot designed to satisfy the particular wants of their companies and their prospects,” mentioned Shiv Dutt, Vice President of Expertise Innovation for Pampered Chef. “We’re proud to say that Desk provides the fashionable digital model of the cooking get together expertise created by Pampered Chef founder Doris Christopher, that gives significant mealtime options for purchasers.”

Desk supplies Pampered Chef consultants with the sources to supply digital, interactive experiences with full integration with the corporate’s suite of strong content material instruments for a completely owned, seamless, linked model expertise.

“Pampered Chef is a pioneer and a frontrunner within the direct gross sales business, and we’re happy to have fun their innovation and dedication to enhancing communities with entrepreneurial alternatives and offering famend services and products all through the world,” shared Joseph N. Mariano, president of the U.S. Direct Promoting Affiliation (DSA).


Pampered Chef, a Berkshire Hathaway firm, is a number one supplier of customized, inspirational mealtime options delivered by a group of 65,000 kitchen consultants. For greater than 40 years, Pampered Chef has helped create numerous mealtime moments with family and friends by means of high-quality, on a regular basis cooking instruments and inspiration, whereas offering every cooking marketing consultant a versatile alternative to construct a enterprise round his or her personal way of life, objectives and passions. For extra data go to and observe @PamperedChef on Instagram, Fb and Twitter.


For greater than a century, the U.S. Direct Promoting Affiliation (DSA) has served because the nationwide commerce affiliation for corporations that provide entrepreneurial alternatives to unbiased sellers to market and promote services and products, sometimes outdoors of a hard and fast retail institution. In 2021, direct promoting befell throughout the US, producing $42.7 billion in retail gross sales and seven.3 million entrepreneurs within the U.S. bought services or products by means of the direct promoting channel, offering a personalised shopping for expertise for 44.6 million most well-liked prospects and low cost consumers.


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